About Fresh Support
From a pilot partnership in Southern California to a nationwide presence across more than 1,600 retail locations, Fresh Support has grown by delivering consistent, dependable merchandising services that keep floral displays looking their best.
2023
Servicing 1,600+ Locations
National
700+
Founded
CLIENT LOCATIONS SERVED
Coast-to-coast coverage
Merchandisers and expanding
Compliance & Safety
- Employees receive 40 hours of web based and in-store training for merchandising and safety.
- Documented store SOPs followed for every visit.
Our story
2023 — The beginning
Fresh Support launched as a test partnership to help Target expand its floral offerings across 50 stores in Southern California. The concept proved successful quickly, growing to over 150 stores in a short time.
2023–2024 — Rapid expansion
We expanded into Central California and across the full West region, deepening our partnership with Target and building a team of reliable, trained merchandisers.
March 2025 — Going national
Fresh Support acquired East region stores, completing our national footprint. Today we operate in nearly every Target store that sells floral.
2025 and beyond
We are growing our workforce, strengthening our key retail partnerships, and expanding our presence with additional retail partners.
What we do
Fresh Support provides trained merchandisers for retail and grocery stores that need reliable, professional in-store support. We specialize in floral merchandising — bringing strong expertise in freshness, presentation, and display standards — while also supporting additional product categories based on client needs.
Floral merchandising
Our core specialty — freshness, rotation, and display care that keeps floral departments thriving.
Display maintenance
Organizing, refreshing, and maintaining product displays to meet each retailer's standards.
Product rotation
Ensuring products are fresh, properly stocked, and rotated on a regular schedule.
Multi-category support
Flexible merchandising support across additional retail product categories as needed.
What sets us apart
